Case Study

DuFry Promotion in China

Our Missions

E-Reputation Q&A

The Brand & Campaign Context

Dufry is a global travel retailer with operations in 63 countries that exempts international travelers from the payment of certain local or national taxes and duties. Dufry shops offers to the travellers a good experience amongst the widest variety of luxury brands. Because reputation means a lot especially in China, Dufry shops want to improve their image in China.

Results

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