Case Study


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Weibo WeChat E-Reputation PR Q&A KOL

The Brand & Campaign Context

PARA’KITO is natural solution to get rid of mosquitoes based on the use of essential oils. PARA’KITO is one of the leader in the solution against mosquitoes (especially bracelets). They contacted GMA to get visibility on the Chinese market and increase brand awareness.


Q&A : 50 questions asked (Tieba, Wukong, Baidu Zhidao, Zhihu, Xici, Douban) KOL (20 posts : WeChat, Weibo, XiaoHongShu- Little Red Book) PR (4 posts : Sohu, Yoka, Pclady)

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