Destination West (Xibuhaohua)

Case Study

logo Destination West (Xibuhaohua)

Our Missions for Destination West (Xibuhaohua)


The Chinese market offers great business opportunities due to its rapid economic growth and huge market. However, it has its fair share of challenges, ranging from inadequate market information, inappropriate entry strategy, lack of access to sales channels, difficulty in finding the right partners and cultural differences etc.

The Brand & Campaign Context

A high-end and luxury travel company, based on American West, providing American West experience of comfortable and fashion for Chinese.


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