Laboratoires Genevrier : iALUGEN
Our Missions for Laboratoires Genevrier : iALUGENSocial Media Campaign KOL Little Red Book set up Word of Mouth Campaign
The Brand & Campaign Context
iALUGEN is the top hyaluronic acid skin care brand owned by Laboratoires Genevrier, a well-known biotechnology company in France. Laboratoires Genevrier (Genevellian laboratory) originated in 1920. Since its establishment, it has been aimed at improving public health. The quality of all products can stand all the test.
- Create a Positive brand Ereputation
- Increase brand awareness (+70% of exposure every month)
- Create Engagement of users via Social media
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