Porcelanosa
Case Study
Our Missions for Porcelanosa
Social Media Presence Community ManagementThe Brand & Campaign Context
The Chinese market offers significant business opportunities due to its rapid economic growth and huge marketplace. It also presents a lot of challenges for new companies ranging from having inadequate market information, inappropriate entry strategies, a lack of access to sales channels, difficulty in finding the right partners and cultural differences, etc. Porcelanosa Group is established in Europe and America as a large-scale, Integrated Building Materials Group, they are the Royal brand in the UK.
Results
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High Level Exposure.
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Increased Brand Awareness in China.
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